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Personalize your rubber PDF Print E-mail
Written by CMG Staff on Tuesday, 11 May 2010

sm_pirelli-logo.jpg

If you're the type of rider who cruises the strip with a licence plate reading HOTBOY, you'll want Pirelli's new monogrammed rubber.

The Italian hoop-maker has just put its newest creation on the market: a tire you can personalize with any design you like.

The sidewalls of the Diablo Rosso Corsa tires were made to accept special labels that you design by going to the Pirelli website and feverishly clicking away. You can put your initials, your name, your better-half's shoe size — anything you like, apparently, as long as it fits on the label. There are also reproductions of Superbike World Championship circuits, country flags, and other items to dress up your fancy new tire.

But it's not all about the looks, says Pirelli. The Diablo Rosso Corsa comes with something more than monograms, and if it's real, the feature might appeal to racers: it's the world's first tire to "measure its grip as a factor of its ability to transfer horsepower from the bike to the asphalt at various points of a racetrack," according to Pirelli. If you know what that means, you might want this tire.

It's intended for sport riders as well as racers. Get rolling at pirellityre.




Users' Comments (3)
AT long last my life is complete.
Posted by Greyhound
11-05-2010 14:13
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Oh.... you meant tires. What a gyp.
Posted by Shaman
11-05-2010 20:30
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I thought my rubber was already pretty 'personal'... 
 
:grin :grin :grin :grin
Posted by Chicken Little
11-05-2010 21:42
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